Authenticity – Stop Trying to be Perfect!

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Perfection is the biggest killer of both creativity and productivity.  I experience this on a daily basis.  Staring at a blank page when trying to write a blog post because I want the first line to be perfect, or fiddling with filters and captions for an age, trying to make that Instagram post perfect.

The problem with this is that you lose your authenticity – what makes you individual.  You start comparing yourself to others…  In the world of social media, everybody’s life is ‘perfect’.  You rarely see a selfie of someone lying on the sofa with bed-head and zits on show – but that’s real life.

I know that when I’m making connections online, or trying to decide whether to purchase something from someone online, I’m much more attracted to people who are authentic.  When someone makes a mistake and has a laugh about it, it shows me that they are real human-beings and don’t take themselves too seriously.  One of the best examples I can think of is Erin May Henry of The May Collective.  On her YouTube videos, she regularly includes a reel of bloopers.  Not only are these funny, it makes her more relatable and as you can see by the tens of thousands of subscribers she has, it clearly works!

It’s sometimes hard to be yourself online, because you open yourself up to criticism.  If someone criticises the person you are pretending to be, it doesn’t hurt as much as if they criticise the real you – but then I could argue that if you are putting yourself out there online, you should expect criticism and develop a very thick skin – fast.

It is also extremely hard to pretend to be perfect on a long-term basis.  If your ‘perfect’ image slips, just once, you will lose all respect from any following you have built.  Being yourself is so much easier!  Allow yourself to make mistakes publicly…  Someone else might learn from your mistake and thank you for it!

There might be people out there that will absolutely hate the real you – but I guarantee, for every person who dislikes the real you, there will be someone who loves the real you.

Be you!

 

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Inspiration & Motivation: My Go-To Guys

Inspiration and Motivation

You know those days where you’re just not feeling it..? It’s tempting to crawl back under the duvet and lounge around in your onesie all day, but that’s not going to get you anywhere, is it?

Everyone needs a little extra jolt of motivation every now and again. And with that in mind, I’ve created a special post just for you. These are my go-to guys for motivation and inspiration. You can’t fail to get inspired by any one of these content creators. Enjoy!

YouTubers:

Erin Henry – The May Collective

Aileen – Lavendaire

Alexis aka MissTrenchcoat

Malena Haas

 

Podcasts:

She Means Business – Carrie Green

Style Your Mind Podcast – Cara Alwill Leyba

The Lucky Bitch Podcast – Denise Duffield-Thomas

Achieve Your Goals – Hal Elrod

 

Books:

The Miracle Morning – Hal Elrod

She Means Business – Carrie Green

You are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life – Jen Sincero

You are a Badass at Making Money: Master the Mindset of Wealth – Jen Sincero

Spirit Junkie: A Radical Road to Discovering Self-Love and Miracles – Gabrielle Bernstein

 

Please let me know what you think of my suggestions – and tell me who your go-to guys are for motivation and inspiration.

 

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Sunday is Funday

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‘A Sunday well spent brings a week of content.’

I’m re-naming Sunday, Self-Care Sunday…

As female entrepreneurs, mums, workaholics, wives, girlfriends, friends, daughters we work ourselves to the bone all week. When was the last time you enjoyed a cup of coffee while it was still hot? Or had the time to slap on a face mask and paint your nails?

The thing is, if you don’t look after yourself, your business will suffer. You won’t be well enough to reach your goals, and if you do, you won’t be well enough to enjoy the success.

Whilst still working a day job, Sunday was one of the few days I had to work on my business. I would wake up early and get to work straight away because I knew I would be back at the day job on Monday morning. I was working 7 days a week – 4 at the day job and 3 on my business. I was heading for burnout.

I quickly realised that something needed to change. I cut my hours at work so I could concentrate on my business and I re-claimed Sunday. This is the day to recharge and relax ready for the week ahead.

It was only a minor change, but the effects it had on my health and well-being were amazing. I had tons more energy and I actually looked forward to work.

Try it yourself and see… Your self-care day doesn’t have to be Sunday. Choose a day that works for you, but commit to one day every week where you switch off your laptop and recharge.

My favourite ways to relax:

  • Take a hot bath
  • Read a book
  • Take the kids (or yourself) to the park
  • Have a spa day at home
  • Switch off your phone for a full day
  • Spend some time in the kitchen – try a new recipe
  • Write in your journal

What are your favourite ways to relax and recharge? Leave a comment below or drop me an email to let me know.

 

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Refresh your Content

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Is your website tired and outdated? When was the last time you changed your free opt-in’s or added new freebies to your website?

With everything else we have to do on a day-to-day basis to keep our business up and running, it’s easy to forget to update your contact details on your website, or change that link in your blog post that doesn’t work anymore, but it’s so important. Imagine how many potential clients you could lose if they are emailing the wrong address – and it’s not very professional, is it?  Keeping your website up to date and your opt-in’s and freebies relevant keeps your audience engaged and ensures that you don’t miss out on sales.

How often should we be refreshing our content? I think it depends on the business, but as a rule, I like to update my website once a month. Put it in your diary so you don’t forget. Check that all of your contact details are up to date, then check that all of your links still work (don’t forget blog posts). I wouldn’t recommend changing your opt-in every month, unless you have the time, but changing it every quarter is a good idea. Different opt-in’s will attract different people and you don’t want your audience getting bored with the same printouts year after year.

I try to link my freebies to the time of year or season. For example, for the first quarter I will put up freebies that relate to goals, new beginnings and new projects. The second quarter will be all about spring cleaning the office, making a fresh start or looking at something with fresh eyes. You get the point.

Something to try this month: Make a date in your diary to check that all of your contact details are still up to date on your website and that all of your links still work. Take a look at your freebies and opt-in’s – are they still relevant? If they haven’t been refreshed for a while, think about changing them and creating some fresh ones.

 

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